In 2017, TVS Pro was offered a full-page ad in the quarterly Zion’s Bank Community brochure, which reaches all of the bank’s clients. Because Zion’s Bank is a local institution, we saw it as a great opportunity to highlight our long-standing local legacy, having served the community since 1953, while informing readers about the professional display AV systems we provide.

To make the ad inviting and attention-grabbing, I used an image of a hand outstretched, surrounded by visuals representing the variety of AV solutions we offer. The design emphasized our role as a trusted provider of AV technologies across multiple industries, using a sleek black and blue color palette to convey professionalism and modernity. We also included a special incentive for readers who brought in the ad, allowing us to track response and measure ROI effectively. The result was an ad that was visually engaging, informative, and actionable for a wide local audience.