For the 2018 University of Utah Football season program, I created a half-page branding ad for TVS Pro aimed at a broad audience—including fans, faculty and staff using our Utah State Contract, businesses, and educational or production organizations. The primary image featured a unique home theater with a full window wall and suspended projection screen, showing what appears to be the iconic “Holy War” game between Utah and BYU, emphasizing that our AV solutions deliver bright, clear images even in high ambient light environments.

The ad highlighted the variety of environments where TVS Pro provides AV technology, while prominently displaying state contract numbers for Utah government-funded entities to reinforce credibility with institutional buyers. The logo was updated to celebrate our 65th year in business, and the design incorporated a clear call to action and contact information, making the ad both visually engaging and practical for prospective clients.